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Stick the kettle on and stop by for a scout of the latest TwitTwooYou chatter. Our wise owls like to share insights, facts and news on the latest and hottest digital marketing topics and tools.

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What are the most important metrics for running your own business successfully?

When you run your own business, it’s important to stay aware of the metrics that underpin its success (or failure). If you’re unaware of your net profit or cash attrition, how can you make good decisions that will positively impact it? How can you successfully grow your business, make sound decisions and make it sustainable without a handle on your metrics?

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How to write a social media post using AI

AI can be a huge support in helping you write your social media posts, but it should never be a copy-paste shortcut. Think of it as your creative sidekick, not your ghostwriter. When used well, it’ll help you get noticed for all the right reasons, without sacrificing your unique voice or professionalism.

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